Work with me

I’m here to help lighten your load. If you’ve ever said, “I’d love to refresh my old posts / publish more often / send consistent newsletters but I don’t have time!” I’ve got you. 

I started my own travel website in 2011, and have been working in WordPress ever since. I was Director of Editorial Content at Raptive, where I kept creators updated on best practices and industry shifts, grew the newsletter, blog, and social channels, developed retreat programming, and did a little bit of everything in between. 

All that to say, I get where you’re coming from and I can help.

Focus areas

My expertise is with written content, but I'm also happy to talk about how I can help with social media and video editing. Projects can be ad hoc or ongoing, depending on your needs.

Content creation

Projects could include:

  • Managing posts from draft through to publication
  • Briefing and managing freelancers and contractors
  • Editing content from freelancers to make sure it sounds like you
  • Writing newsletters, blog posts, web copy, or social captions

Content planning and organization

Projects could include:

  • Developing and maintaining an editorial calendar
  • Identifying old posts to update or repurpose
  • Keep a record of performance data
  • Organize your content libraries so anyone on your team can find what they need

Content updates

Projects could include:

  • Updating outdated information, typos, broken links, images, alt text, formatting, and internal links on old posts
  • Refreshing round-up posts, especially before seasonal traffic picks up
  • Editing old posts to match your brand voice and visual style

Tools and platforms

I'm familiar with many of the tools publishers use on a regular basis, including but not limited to:

  • Airtable
  • Asana
  • Canva
  • Content Optimization (Raptive)
  • Google Analytics
  • Google Workspace
  • HootSuite
  • HubSpot
  • Marketo
  • Mailchimp
  • Slack & Teams
  • Substack
  • WordPress

Getting started

The first step is a quick consultation to discuss your goals, project scope, key stakeholders, and timeline. From there I'll share a quote and we can get things moving.

If you have a project in mind or an idea you want to bring to life, reach out. I look forward to talking with you!

Contact me